Adding value by identifying problems, offering solutions and implementing measurable action plans.

I can help you create and launch a successful Spa or transform your current Spa business through detailed guidance in whichever area you need the support. 

Building Strong Business Foundations

Spa Services

NEW SPA SERVICES

  • Feasibility study

  • Assistance with design and development

  • Concept creation

  • Competitive market study and analytics

  • Development of vision and mission

  • Creation and follow up of a critical path

  • Recommendations to purchase FF&E’s & OS&E’s 

  • Creation of strategic marketing plans 

  • Creation of quality standards and standards of operational procedures

  • Service menu development 

  • Treatment cost and services pricing

  • Retail sales training 

  • Products and retail vendor selection and procuring

  • Talent selection and hiring

  • Forbes Travel Guide Five-Star Standards 

  • Creation of budget, KPI’s, flash reports 

  • Coaching and mentoring for your success

EXISTING SPA SERVICES

  • Strategic review, audit and recommendations

  • Mystery shopper on treatments, quality standards at reception, facilities as well as health and safety standards

  • Forbes travel guide Five-Star pre- audit and preparation

  • Creation of marketing plans

  • Creation of Budget, KPI’s and flash reports

  • Implementation of effective healthy daily habits to run a successful team

  • Retail training 

  • Interviewing for success 

  • Re-visits to follow up in audits, measuring success and continuing education.

  • Support with management transitions and changes

Successful Connections

  • Virginia has always had a passion for wellness. I had the pleasure of working with her when she was our Spa Director at Mandarin Oriental Boston. She has a strong work ethic, demonstrated entrepreneurship, vision and excellent communication. Virginia was always on top of trends and quick to implement on brand strategies.

    Alain Negueloua - Former General Manager at Mandarin Oriental Boston

  • I worked with Virginia during 3 years while at Mandarin Oriental, Barcelona where she opened and managed one of Spain most amazing Spas. As a member of the Executive Committee, Virginia was totally committed to her guests and employees always ensuring the delivery of exceptional service. Self driven, hard worker and always searching for new trends. Innovative with proposals to create unique and exclusive offerings.

    Vincent Studer - Former General Manager of Residences at Mandarin Oriental. Barcelona

  • Virginia Lara is an exceptional mentor and leader. She is a very authentic and rare talent in the luxury Spa segment. Virgina is a true visionary and drives exceptional results in every aspect from providing world class Forbes Star service, excellent development of phenomenal product and profit dominance. Virginia leads from the front and delivers on every possible level.

    Damien O'Riordan - Former VP of Hotel Operations at Encore Boston Harbor

  • I worked with Virginia for about three years in a very financially difficult environment during and following COVID. Virginia excels at understanding her business, both from a customer service perspective as well as demonstrating a high degree of financial acumen. Virginia would always come to the table with innovative new ideas and ways to enhance revenue within the Spa. She is very thorough in cost control while consistently maintaining a five star environment.

    Allison Rankin - Former CFO at Encore Boston Harbor

  • There are moments in our professional careers when one realises that you work alongside special talents. I had the pleasure to have Virginia in our team! Her humble, respectful and business oriented way of leadership assisted the entire team to create unforgettable guest experiences, a wonderful team spirit and ultimately to reach ambitious company goals!

    Renato W. Chizzola - Former General Manager - Celebrity Cruises

  • Virginia is a great professional and SPA expert. She is future oriented and constantly seeks ways to improve the business and customer experience. It was a pleasure planning and opening a SPA which became one of the foremost Spa's in Spain.

    David Salomon - Former Hotel Manager, Mandarin Oriental, Barcelona